Why Canada?
Picture the card processing industry in the U.S. 15 years ago. Remember what that was like? Welcome to Canada, where merchants don’t get five calls a day offering free equipment thereby devastating the market. The opportunity for U.S. ISOs to make huge profits with high recurring residuals in Canada is significant and immediate.
There are two primary factors driving this opportunity:
- Before April 2008, there were only five levels of Interchange....today there are over 120! With this in mind, merchants want to understand their options and are actively seeking service providers who can offer them the greatest cost savings.
- 100% of all card terminals in Canada must be EMV Chip Compliant within the next few years. This October, the liability for fraudulent credit card use shifts from the financial institutions to the retailer. And, over the next several years, merchants who do not process through EMV compliant POS systems will continue to receive steadily increasing penalties.
Bottom Line: MERCHANTS want to hear from YOU!
- Ground floor opportunity - Now is the time to sell in Canada
- Minimal competition – compete against banks’ bad rates and even worse customer service
- Lease or sell a terminal on every account
- 60-month leases
- Canadian volumes are 2x-3x the average U.S. volume
- Average spread 92 basis points
- Your advertising and direct mail campaigns actually pay off
- Visa/MasterCard offline debit...coming soon!
